Black-owned magnificence retailer involves San Marcos Premium Shops | Life & Arts








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Hair merchandise sit on a shelf at Phire Woman Hair and Magnificence Provide on the San Marcos Premium Shops. Phire Woman Inc.’s personal line of hair care and sweetness merchandise are additionally obtainable to buy in-store.




Again when she was solely 13 years previous, Ciscely Mackey began braiding hair in her childhood house. As she grew older, Mackey’s clientele grew, presenting to her the thought to start out her personal enterprise in doing hair.

What started as a kitchen desk concept of a enterprise known as Braids on Phire has developed into Phire Woman Hair and Magnificence Provide, a Black-owned and women-owned enterprise with two storefronts and its personal line of in-store merchandise. In December 2021, Phire Woman Hair and Magnificence Provide opened its newest location on the San Marcos Premium Shops. The shop’s authentic location serves as a studio inside Ingram Park Mall in San Antonio.

Phire Woman Hair and Magnificence Provide is a magnificence salon and barbershop multi functional with targets to assist its prospects feel and look their greatest, all whereas educating prospects about hair and nail care.

Britney Grant, common supervisor and loctician at Phire Woman Hair and Magnificence Provide’s San Marcos location, mentioned the model all the time supposed to increase into a number of storefront places. In 2020, members of the Phire Woman Hair and Magnificence Provide crew toured an area that beforehand served as a Lane Bryant. Whereas the work wanted to remodel the area right into a salon made them hesitant to make the transfer to San Marcos, they finally determined to tackle the problem.

“It is all the time been an concept for a number of places,” Grant mentioned. “From the very starting, sitting on the kitchen desk once we have been first speaking about it, having Braids on Phire, it is all the time been a plan to make a number of, a number of places.”

The salon’s employees focuses on haircuts, hair coloring, braids, loc upkeep, extensions, tap-ins and micro hyperlinks. Moreover, the salon provides providers for eyelash extensions and nails.

Clients may also buy gadgets from Phire Woman Inc.’s product line which incorporates hair merchandise, equipment and lip glosses. In accordance with Grant, Mackey spent nearly a 12 months testing merchandise to develop an all-natural method.

“That is one factor we do like to advertise is high quality. We’re not right here simply to get the cash, we actually do care about our craft … and we actually care about our purchasers,” Grant mentioned.







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Phire Woman Inc. attire and equipment line the partitions and cabinets inside Phire Woman Hair and Magnificence Provide on the San Marcos Premium Shops.




The salon additionally values the way it makes its prospects really feel after they go to. When developing with the identify of the enterprise, Mackey created the acronym “phire” which stands for “positively hustling in righteous endeavors.” Her purpose in creating the identify was for it to characterize the salon’s drive and goal to construct confidence and shallowness in its prospects.

“We attempt to guarantee that our purchasers really feel comfy once they are available, we clap for them once they pass over, we increase them up ‘go on woman, get it’ once they exit the door,” Grant mentioned. “We actually love our purchasers and that’s one thing that brings folks coming again to us.”

Sharing Grant’s sentiment to need the very best for her purchasers are the salon’s nail techs and hairstylists. Jazza Johns, a common research senior, is a stylist at Phire Woman Hair and Magnificence Provide. Johns’ ardour for wanting to assist others really feel good led her to wish to pursue a profession in hair care.

“I’ve been doing hair for over 10 years. I began within the kitchen too, I used to be like seven or eight doing my neighbors’ hair. We have been all women, so all people was taking part in in all people’s hair. At one level our hair even fell out as a result of we have been taking part in with it a lot,” Johns mentioned. “Rising up I all the time simply preferred to assist folks. I do know it takes lots to do [hair], and it feels good to make folks be ok with how they give the impression of being.”

Whereas Johns beforehand attended magnificence college, she didn’t get an opportunity to complete earlier than beginning at Phire Woman Hair and Magnificence Provide. As soon as she graduates from Texas State, she intends to make a return to magnificence college as a way to learn to present her purchasers with the very best service.

“You bought to know not every thing is supposed for this particular person, and you bought to have the ability to inform that particular person ‘this may not be for you, however we will go this route as a substitute,'” Johns mentioned. “That is why I wish to return to high school as a result of I wish to be any individual that may, , make connections with my purchasers so you may ask me any questions you have to ask me so I can suggest you this or suggest that.”

Latecia Robinson, a nail technician at Phire Woman Hair and Magnificence Provide, additionally finds significance in educating girls find out how to care for their nails. Robinson began practising manicures and pedicures on herself in 2018 and attended nail college at Ogle College of Hair, Pores and skin & Nails and Vogue Faculty of Cosmetology to enhance her expertise. Studying find out how to do her personal nails and ideal the craft impressed her to show different girls to do the identical.

“I’m the kind to go faithfully to get my nails completed and whenever you’re an individual like me who pays consideration to particulars and needs issues to be completed proper … and never simply rushed and missed due to the amount and never the standard, [I wanted to learn] how can I get it to the place I would like it to be completed,” Robinson mentioned. “So, I went to high school for that to get it proper … and now I am serving to others and attempting to teach others as a result of numerous girls do not know what it takes in your nails or in your hair.”

By way of increasing the salon’s providers, Grant mentioned whereas it’s a work in progress, their purpose is to show the shop’s again space for storing right into a classroom the place they will begin a braiding college to show girls and women find out how to braid and magnificence their hair.

“It’s numerous educating that we do [at the salon]. There’s numerous combined households … and a few girls don’t know find out how to care for their kids’s hair as a result of they’ve combined hair,” Grant mentioned. “These are a few of the moments the place my coronary heart goes out to the kid as a result of their hair could be sort of matted and it is not the mother’s fault as a result of she doesn’t know find out how to care for that sort of hair.”

Throughout a buyer’s time on the salon, the employees is not going to solely assist prospects learn to care for their hair but in addition find out how to preserve their hair at house. Phire Woman Hair and Magnificence Provide is inclusive to all people — its employees has strived to construct a neighborhood the place each member of the family and pal could be part of.

“Regardless that we’re Black-owned and women-owned we do present range with hair. Simply because we’re Black-owned I don’t need folks to be like ‘oh that’s all they will do.’ That’s not the case,” Robinson mentioned. “We will work with any sort of hair texture. Coarse, advantageous, curly, straight … we simply need folks to know that they will are available and provides us an opportunity and allow us to present you. You gained’t be disenchanted.”

As for its future endeavors, Phire Woman Inc. seems to be to open extra storefronts and promote its merchandise in different salons. For now, Grant mentioned the San Marcos storefront is the model’s precedence, as she desires the employees at Phire Woman Hair and Magnificence Provide to be booked and busy in serving to the folks of San Marcos feel and look their greatest.

The Phire Woman Hair and Magnificence Provide San Marcos location is now open and accepting appointments. The salon’s tentative grand opening is scheduled for Feb. 12.

For extra info on Phire Woman Hair Inc., go to its web site or comply with its Fb and Instagram @phiregirlhairandbeauty.



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